Glasgow, UK – 21 September 2025 Fantastic Lawyers™ has launched the beta version of its Fantastic Lawyers Rating (FLR), an AI-powered system designed to help consumers and legal directories quickly identify trusted lawyers using a clear, percentage-based score.The FLR system analyses a lawyer’s verifiable online presence, including experience, reputation, client reviews, peer recognition, awards, publications, and profile strength, to generate a score between 70 percent and 100 percent.
Lawyers scoring 90 percent and above are identified as Fantastic, reflecting leadership in their field and consistent trust signals.
FLR is available in beta for any lawyer or legal marketer to try for free. Generate a rating instantly via the dedicated GPT tool here: Fantastic Lawyers Rating GPT.
“This is a first step toward making lawyer ratings more transparent, data driven, and accessible,” said Gavin Ward, Founder of Fantastic Lawyers. “We are inviting the legal community to try the beta, stress test it, and help us refine the model with real-world feedback.”
Feedback is welcome through the GPT review option inside the tool or via the contact page at Fantastic Lawyers Contact. For more background on FLR methodology and roadmap, see About the Fantastic Lawyer Rating.
The launch aligns with the platform’s broader mission to help people find the right lawyer quickly and confidently. Learn more about the mission here: Fantastic Lawyers’ mission.
Key Features
- Clear percentage score that people can understand at a glance
- Consistent AI methodology across practice areas and locations
- Evidence-based inputs from verifiable online sources
- Open beta with free self-serve rating for lawyers and legal marketers
